In this video, you focus on the importance of conducting a need assessment as the first step in designing an effective communication campaign for environmental leadership. With a specific focus on climate change and food security, you explore how to identify community needs, challenges, and opportunities to shape impactful messaging. Learn how to gather relevant data, engage stakeholders, and tailor your communication strategy to address urgent environmental issues. This lesson provides practical insights for crafting campaigns that raise awareness, build resilience, and promote sustainable solutions in the face of climate-related threats to food systems.